It is the term in tourism used to indicate the transport of passengers. Generally, the transfer is offered from the airport to the establishment and vice versa.
BOUGHT A PACKAGE WITH TRANSFER?
You'll have someone to take you from the airport to the hotel and the hotel to the airport. o/After your booking is confirmed, we will send to your email the directions of the transfer (meeting place, how to locate your driver, etc.).
In case your offer does not offer transfer, you can negotiate the service directly with the hotel or operator.